Building the Foundation: What Makes Team Coaching Work

Dec 16, 2025 | Group Coaching, High performing teams, Team development, Thought leadership

Last month, we explored how psychodynamic team coaching transforms team effectiveness. We examined how it surfaces the emotional and relational forces beneath performance.

This month, we shift from why team coaching works to what makes it work well. The success and ROI of any team coaching engagement depends on the conditions into which it’s introduced. When the right foundations are in place, team coaching deepens trust, accelerates learning, and enables sustainable change. Without them, coaching becomes a reflective exercise that generates insight but fails to produce lasting impact. Teams end up more frustrated and cynical.

Below, we outline seven conditions that signal readiness for team coaching, each with practical examples showing how they strengthen ROI.

  1. A genuine desire to work together as a team

Successful team coaching requires a real mandate for change. Teams need more than a vague desire for “better collaboration”; they must recognise that their current way of working isn’t serving them and be willing to explore why. Without this, coaching becomes surface-level.

Practical example: A leadership team keeps missing deadlines despite having a clear strategy. Instead of blaming workload or external pressures, they acknowledge that internal misalignment and unspoken interpersonal conflict are the real problems. This creates an opening for coaching.

Why this matters for ROI: When teams recognise the need for deeper change, they engage more fully and speak more honestly. They tackle the relational patterns that undermine performance. This readiness accelerates progress and drives measurable improvement.

  1. Leaders willing to role-model

Team coaching succeeds when leaders demonstrate the vulnerability and self-awareness expected from others. By examining their own triggers and patterns, they set the emotional tone. Authentic leadership creates psychological safety, enabling deeper work.

Effective leaders show courage, too. They hold people accountable and tackle difficult conversations. When leaders stay guarded, the teams mirror that behaviour, remaining cautious, polite and defensive.

Leaders must also actively partner with the coach, preparing sessions, connecting coaching to team strategy, and embedding insights into ongoing work. This preparation can take the form of individual coaching, developing the leader’s capacity to facilitate the team independently beyond the formal coaching engagement.

Practical example: A CEO admits her habit of “stepping in to fix” stems from a fear of team failure. This unintentionally disempowers her direct reports. Her vulnerability shifts the conversation from blame to ownership, prompting others to examine their own patterns. She also works closely with the coach between sessions, translating insights into how she runs team meetings and one-on-ones.

Why this matters for ROI: Leadership vulnerability and active engagement build trust, moving teams from defensiveness to constructive dialogue. The leader’s partnership with the coach ensures coaching isn’t isolated but woven into daily work. This accelerates behavioural change and strengthens accountability.

  1. Psychological safety

Psychological safety allows teams to engage honestly in coaching. People must feel able to express disagreement, surface tension, and share emotions without fear of judgment or repercussion. This sense of containment, a central concept in the psychodynamic approach, enables teams to examine difficult dynamics and experiment with new ways of relating.

Crucially, team coaching is about development, not assessment. When leaders use coaching to evaluate team members, psychological safety collapses. Teams should have the right people in place before starting coaching; otherwise, you invest in developing the wrong people, disrupt the process with team changes, and erode trust. The leader’s psychological safety matters too. They shouldn’t be surprised by diagnostic data or team feedback in a group setting. Transparent partnership with the coach protects everyone’s ability to engage openly.

Without safety, the coaching space remains convivial and superficial. With it, the team can work on real material that shapes effectiveness. Skilled coaches help establish the safety required for honesty, meaningful work, and change.

Practical example: A senior leader reveals she avoids challenging a colleague because past disagreements led to retaliation – being excluded from decisions or having her ideas dismissed in meetings. When the team addresses this pattern directly in coaching, they create explicit agreements: decisions will be documented transparently, disagreements will be welcomed as healthy debate, and exclusion will be called out. These agreements rebuild trust and make it safer to challenge one another.

Why this matters for ROI: High psychological safety reduces costly interpersonal friction, accelerates execution, and supports greater innovation, leading to tangible performance gains.

  1. Willingness to explore unconscious dynamics

Teams must be willing to explore unconscious patterns. Psychodynamic coaching recognises that our behaviour isn’t always driven by logic alone; it’s also shaped by hidden motivations and past experiences that we may not be aware of.  When teams take time to examine how invisible forces shape their interactions, how past experiences influence current leadership styles, or how unresolved feelings from other relationships get projected onto teammates, they develop a deeper shared understanding. This awareness creates breakthrough moments that open entirely new ways of working together.

Practical example: Two executives are repeatedly at odds. Through coaching, they discover that one associates assertive behaviour with early experiences of criticism, while the other unconsciously adopts a parental role, becoming controlling under pressure. Understanding these patterns reframes the conflict and shifts their behaviour.

Why this matters for ROI: Working at the root cause rather than the symptom level resolves recurring conflicts more quickly and permanently. This improves efficiency and reduces relational drag.

  1. Willingness to explore systemic dynamics

Teams must also examine how organisational structures and systems reinforce specific patterns. Team behaviour doesn’t exist in a vacuum; it’s shaped by reporting lines, reward systems, decision-making processes, and cultural norms. When teams explore how the broader system influences their dynamics, they can identify and address structural barriers to change and effectiveness.

Practical example: A team struggles with slow decision-making. Coaching reveals that the organisation’s matrix structure creates unclear accountability; team members defer to multiple stakeholders, each with veto power. The team works with leadership to clarify decision rights and streamline approval processes, removing the structural obstacle to progress.

Why this matters for ROI: Addressing systemic barriers prevents teams from reverting to old patterns after coaching ends. Structural changes create lasting improvement, multiplying the impact of behavioural shifts.

  1. Clear contracting and shared accountability

Sustained impact requires genuine commitment to shared accountability. The entire team must take collective ownership of how they work together and the changes they want to make. This means clarifying expectations, decision rights, and ways of working and holding one another accountable rather than relying on the leader. When peers hold each other accountable, they communicate directly rather than escalate issues upward, breaking down silos.

Practical example: A team struggles with follow-through because everyone assumes someone else will handle tasks. Through coaching, they introduce clear ownership, explicit deadlines, and peer accountability. Team members now check in with each other directly rather than waiting for the leader to intervene. This creates new cross-functional connections and reduces territorial behaviour.

Why this matters for ROI: Shared accountability speeds up execution and prevents costly rework. Direct peer communication replaces hierarchical escalation, enabling faster problem-solving. Coaching translates into concrete action, not just insight.

  1. Continuous reflection

Sustainable change requires ongoing reflection and learning. Teams that regularly review how they work maintain improvements, avoid regression, and respond to emerging challenges. Reflection reinforces self-awareness, strengthens cohesion, and embeds coaching principles into daily practice.

Practical example: After coaching ends, a team continues monthly check-ins. In one session, they identify re-emerging decision bottlenecks and agree on a new process to keep delivery on track. This prevents regression and maintains momentum.

Why this matters for ROI: Reflection ensures that the benefits of coaching compound over time. It supports agility, reduces conflict, and enhances long-term performance stability.

Strong conditions create strong ROI

In a world where leaders have a bias for action, and where speed is rewarded, time for reflection is not always valued or prioritised. The impact of psychodynamic team coaching is greatest when teams take the time to enter the process with readiness, openness, and systemic support.  When key conditions are in place, coaching yields deeper insight, stronger alignment, and lasting behavioural change.

These conditions aren’t prerequisites that must be perfected before coaching begins. They are areas coaches assess and develop throughout the engagement. Skilled coaches adapt their approach based on what they discover; meeting teams where they are and building readiness as part of the work. Some conditions emerge quickly; others develop over time.

These “soft” foundations are the hard infrastructure of team performance. By recognising and strengthening these conditions, organisations amplify the impact of team coaching and equip their teams to become more cohesive, courageous, and able to navigate challenges together.

Oriane Kets de Vries:

Oriane Kets de Vries is CEO and owner of the Kets de Vries Institute. She leads a global team of coaches, consultants and educators dedicated to developing reflective, emotionally intelligent leaders and cultivating workplaces where people can thrive. In her faculty role, she draws on extensive experience designing and directing leadership programmes for senior executives, contributing her expertise in psychodynamic coaching, organisational culture, and transformational leadership development.

Oriane has served as consultant, coach, and programme director for clients including Pictet, Deutsche Bank, Merck, UBS, Mishcon de Reya, and Engie, and she has taught on open-enrolment programmes with leading institutions such as Cambridge Judge Business School, Oxford Saïd, INSEAD, ESCP, ESMT and CEDEP. Her interests centre on the human side of leadership, particularly identity, creativity, entrepreneurship and gender dynamics. She holds an MBA and Executive MA in Coaching and Consulting for Change from INSEAD, has trained at the Harvard Kennedy School, and brings more than a decade of professional experience in creative and entrepreneurial industries into her work with leaders.

Manfred Kets de Vries:

Manfred Kets de Vries is a pioneering authority in leadership development, coaching, and organisational change. He is a founder and director of the Kets de Vries Institute (KDVI) and served as Distinguished Clinical Professor of Leadership Development and Organisational Change at INSEAD. With academic credentials in economics (University of Amsterdam), management (MBA and DBA, Harvard Business School), and psychoanalysis (trained in Canada), he brings a uniquely interdisciplinary perspective to leadership. His work bridges management theory and clinical insight, establishing him as a global thought leader in executive coaching and transformation. At INSEAD, he founded the Global Leadership Centre and led the flagship programme The Challenge of Leadership for 31 years. He also served as scientific director of Coaching and Consulting for Change, an 18-month Executive Master’s programme that has shaped over 3,000 senior leaders and executive coaches worldwide. He has advised and coached senior executives at global firms including Goldman Sachs, BP, Shell, Unilever, McKinsey, and Volvo. A prolific author of over 60 books and 400 articles, his work appears regularly in The Financial Times, The Economist, and Harvard Business Review. Recognised by Le Capital, Wirtschaftswoche, and The Financial Times as one of the world’s top 50 management thinkers, he is widely regarded for advancing more human-centred approaches to leadership.

Yulia Chupina:

Senior Adviser (Luminary) at Accenture and executive coach with over 12 years of board experience. Formerly a banker and McKinsey consultant, Yulia has led banking transformations in digital, agile, organisational change, and talent development. Her coaching spans the finance, tech, and consumer goods sectors, blending technological insight with emotional intelligence to guide leaders through transformation. Recently, she advised BBVA on agile methodologies and senior talent development. Influenced by thought leaders such as Manfred Kets de Vries and Gabor Maté, Yulia brings an analytical, reflective approach to leadership. She has lived and worked across the UK, Spain, the US, and Russia.

Elizabeth Florent:

Elizabeth has worked closely with Manfred Kets de Vries for many years and has served as a Senior Lecturer and Research Fellow at INSEAD. Her extensive background in leadership development spans organisational consulting, executive coaching, and academic research. She holds advanced degrees in Organisational Development and Clinical Organisational Psychology and is a certified Coaching Supervisor through the Tavistock Institute. Her doctoral research explored experiential domains in executive education, and she has authored or co-authored numerous academic articles, case studies, and books on leadership and organisational dynamics. Elizabeth led the development teams behind KDVI’s diagnostic instruments, including the GELM, OCA™, and ITI. Drawing on her diverse training and global experience, she brings deep cross-cultural insight to her work with leaders worldwide. Originally from California, Elizabeth has made France her home for over 30 years.