Innter Theatre Inventory (ITI™)

Some of us work to live, others live to work, and others want to have it all. Some of us are satisfied with our lives, others deeply dissatisfied. We each have a very specific outlook on the world, a unique inner theatre.

This Inner Theatre consists of scripts or recurring themes which determine our way of interpreting the world and influences our behaviour and actions. These scripts help us make meaning out of our experiences, shape our interpretation of the world and how we behave in it.

The Inner Theatre Inventory (ITI) is a 360 feedback tool designed to identify the key themes—or Life Anchors—in our inner theatre, consisting of the values, beliefs and attitudes that drive behaviour.

Participants rate their response to the Inventory’s 22 life anchors and receive feedback from up to 7 observers from both personal and professional realms.​

Feedback from the ITI can help leaders:

  • Identify what is most important and meaningful to them
  • Improve relationships by opening up opportunities for reflection and meaningful dialogue
  • Create a lifestyle more congruent with their values and belief systems​.

The Dimensions

1 – Achievement
2 – Aesthetics
3 – Affiliation/Attachment
4 – Autonomy/Independence
5 – Care
6 – Exploration/Learning
7 – Food/Eating
8 – Health/Well-being

9 – Honour/Integrity
10 – Lifestyle Quality
11 – Meaning
12 – Money
13 – Order
14 – Power
15 – Pride

16 – Recognition
17 – Revenge
18 – Security
19 – Sensuality/Sexuality
20 – Spirituality
21 – Status/Rank
22 – Voice

Who is it for?
Individuals seeking a better understanding of themselves and how they relate to others. It is also powerful for those undergoing personal or professional transitions, seeking a way to reconnect to their core values and meaning.

Questionnaire structure:

  • 22 questions, 15 minutes to complete
  • Feedback from 3-7 Observers: Work (Superior, Coworker, Direct Report, Other) and Personal (Spouse/Partner, Family, Friend)
  • Not anonymous (to allow for specific follow-up).

Language:
English, French, Russian

Pricing:
£170 per report

To purchase the ITI, please send us your details and one of the team will be in touch.

Read more about the Life Anchors: The Many Colours of Success: What executives want out of life? 

Next steps

Our team have helped thousands of professionals to utilise the Inner Theatre Inventory (ITI), and are able to guide you through the entire process.

GET IN TOUCH

Download a sample report

Contact us

Margot Schumacher:

Senior Associate at KDVI, Adjunct Professor of Leadership Development at TIAS Business School, and executive coach at INSEAD. Margot has coached senior leaders across global organisations following senior roles at Unilever and Kraft Heinz. Since 2010, she has advised multinationals on leadership and organisational development, with a focus on enhancing effectiveness at the top team and board levels. She also serves on the Supervisory Board of Thales Netherlands. Her global perspective is shaped by living and working in Shanghai, Pittsburgh, and London before returning to the Netherlands

Oriane Kets de Vries:

Oriane Kets de Vries is CEO and owner of the Kets de Vries Institute. She leads a global team of coaches, consultants and educators dedicated to developing reflective, emotionally intelligent leaders and cultivating workplaces where people can thrive. In her faculty role, she draws on extensive experience designing and directing leadership programmes for senior executives, contributing her expertise in psychodynamic coaching, organisational culture, and transformational leadership development.

Oriane has served as consultant, coach, and programme director for clients including Pictet, Deutsche Bank, Merck, UBS, Mishcon de Reya, and Engie, and she has taught on open-enrolment programmes with leading institutions such as Cambridge Judge Business School, Oxford Saïd, INSEAD, ESCP, ESMT and CEDEP. Her interests centre on the human side of leadership, particularly identity, creativity, entrepreneurship and gender dynamics. She holds an MBA and Executive MA in Coaching and Consulting for Change from INSEAD, has trained at the Harvard Kennedy School, and brings more than a decade of professional experience in creative and entrepreneurial industries into her work with leaders.

Manfred Kets de Vries:

Manfred Kets de Vries is a pioneering authority in leadership development, coaching, and organisational change. He is a founder and director of the Kets de Vries Institute (KDVI) and served as Distinguished Clinical Professor of Leadership Development and Organisational Change at INSEAD. With academic credentials in economics (University of Amsterdam), management (MBA and DBA, Harvard Business School), and psychoanalysis (trained in Canada), he brings a uniquely interdisciplinary perspective to leadership. His work bridges management theory and clinical insight, establishing him as a global thought leader in executive coaching and transformation. At INSEAD, he founded the Global Leadership Centre and led the flagship programme The Challenge of Leadership for 31 years. He also served as scientific director of Coaching and Consulting for Change, an 18-month Executive Master’s programme that has shaped over 3,000 senior leaders and executive coaches worldwide. He has advised and coached senior executives at global firms including Goldman Sachs, BP, Shell, Unilever, McKinsey, and Volvo. A prolific author of over 60 books and 400 articles, his work appears regularly in The Financial Times, The Economist, and Harvard Business Review. Recognised by Le Capital, Wirtschaftswoche, and The Financial Times as one of the world’s top 50 management thinkers, he is widely regarded for advancing more human-centred approaches to leadership.

Yulia Chupina:

Senior Adviser (Luminary) at Accenture and executive coach with over 12 years of board experience. Formerly a banker and McKinsey consultant, Yulia has led banking transformations in digital, agile, organisational change, and talent development. Her coaching spans the finance, tech, and consumer goods sectors, blending technological insight with emotional intelligence to guide leaders through transformation. Recently, she advised BBVA on agile methodologies and senior talent development. Influenced by thought leaders such as Manfred Kets de Vries and Gabor Maté, Yulia brings an analytical, reflective approach to leadership. She has lived and worked across the UK, Spain, the US, and Russia.

Elizabeth Florent:

Elizabeth has worked closely with Manfred Kets de Vries for many years and has served as a Senior Lecturer and Research Fellow at INSEAD. Her extensive background in leadership development spans organisational consulting, executive coaching, and academic research. She holds advanced degrees in Organisational Development and Clinical Organisational Psychology and is a certified Coaching Supervisor through the Tavistock Institute. Her doctoral research explored experiential domains in executive education, and she has authored or co-authored numerous academic articles, case studies, and books on leadership and organisational dynamics. Elizabeth led the development teams behind KDVI’s diagnostic instruments, including the GELM, OCA™, and ITI. Drawing on her diverse training and global experience, she brings deep cross-cultural insight to her work with leaders worldwide. Originally from California, Elizabeth has made France her home for over 30 years.